How exactly we work ?
During this crucial stage we help you uncover the most fundamental aspect of your business – the reason WHY your company exists. This will allow us to come up with a winning branding strategy that will inspire your customers and employees alike.
Using your values and reasons for being in business, we craft a unique positioning with an authentic voice to differentiate your company in the marketplace and help you to stand out from your competitors.
In this stage, we create your company’s visual story through your company logo, website design, marketing materials and other visuals. Here is your real estate company’s visual brand identity and tone is born.
Here we have two introductions of the company’s developed mission and vision statement – internal to the team and external to the world. How you introduce your brand sets the tone for the entire brand initiative.
After the new brand is launched, we actively monitor employee and customer responses. This allows us to make adjustments and pivot quickly to ensure the branding is moving in the right direction.
In the growth stage, the focus is on ongoing brand building. Through consistent and cohesive messaging, we create a greater brand awareness and, more importantly, brand loyalty among your customers and employees.